Privacy Policy
Last Updated: April 19, 2026
1. Introduction
Value Care Analytics ("VCA," "we," "us," or "our") provides this Privacy Policy to explain how we collect, use, and protect information when you visit valuecareanalytics.com (the "Site") or inquire about our services. This Policy applies to the marketing website and general communications — not to data processed within our analytics platform, which is governed by separate Business Associate Agreements (BAAs) with our customers.
2. Information We Collect
We collect two types of information:
Information you provide. When you contact us via email, submit an inquiry, or schedule a call, we collect the name, email address, organization name, and any other details you voluntarily share.
Information collected automatically. Like most websites, our Site may collect standard server log data (IP address, browser type, pages visited, referrer URL, and timestamps) when you visit. We do not use third-party behavioral tracking scripts.
3. How We Use Your Information
We use the information we collect to:
• Respond to your inquiries and schedule demonstrations
• Send follow-up communications related to our services (you may opt out at any time)
• Understand how visitors use our Site to improve content and user experience
• Comply with legal obligations
We do not use your information for automated decision-making or profiling.
4. HIPAA and Healthcare Data
VCA's analytics platform is designed to be HIPAA-compliant. Protected Health Information (PHI) processed through the platform is governed exclusively by the BAA executed with each customer — not this Privacy Policy.
This website does not collect, transmit, or store any PHI. Do not send PHI via email or through any contact form on this Site.
5. Data Sharing
We do not sell, rent, or trade your personal information. We may share information only with:
• Service providers who assist us in operating the Site or communicating with you (e.g., email providers), bound by confidentiality obligations
• Legal authorities if required by applicable law, court order, or to protect the rights and safety of VCA or others
We will not disclose your information to third parties for their own marketing purposes.
6. Cookies
Our Site may use essential cookies required for basic site functionality (e.g., session management). We do not use advertising or cross-site tracking cookies. You can configure your browser to refuse cookies, though some site features may not function correctly as a result.
7. Data Retention
We retain contact and inquiry information for as long as necessary to fulfill the purpose for which it was collected, or as required by law — typically no longer than three years after our last meaningful contact with you. Server log data is generally retained for 90 days.
8. Your Rights
Depending on your jurisdiction, you may have the right to:
• Access the personal information we hold about you
• Correct inaccurate information
• Delete your personal information (subject to legal retention requirements)
• Opt out of marketing communications at any time by replying "unsubscribe" to any email we send
To exercise any of these rights, contact us at the address below. We will respond within 30 days.
9. Security
We implement reasonable administrative and technical safeguards to protect information against unauthorized access, loss, or disclosure. However, no internet transmission is completely secure, and we cannot guarantee absolute security of information you send to us electronically.
10. Children's Privacy
Our Site is intended for healthcare organizations and professionals. We do not knowingly collect personal information from individuals under 18 years of age. If you believe we have inadvertently collected such information, please contact us immediately.
11. Changes to This Policy
We may update this Privacy Policy periodically. When we do, we will revise the "Last Updated" date at the top of this page. Continued use of the Site after any changes constitutes your acceptance of the revised Policy. We encourage you to review this page occasionally.
12. Contact Us
If you have questions or concerns about this Privacy Policy or our data practices, please contact us:
Value Care Analytics
hello@valuecareanalytics.com